An energy corporation's corporate university

What came in

A large energy corporation was opening a corporate campus in a northern oil town and needed a launch site that would make a remote place feel like somewhere to go.

What we did

• Rebuilt the town's own terrain and lakes in 3D and placed a MetaHuman avatar on it: the visitor is met by a guide who tells the story of the campus and the town.
• Built the site as scroll-driven scenes, with lead capture worked into the page: blocks that reveal context on hover and lead into the application.

What changed

A launch site that carried the campus's story, with a MetaHuman guide on the town's own terrain, built as MetaHuman had just appeared.

What was built

• 3D terrain and MetaHuman guide
• Scroll-driven launch site
• Lead capture built into the page